What is a Label Right?
What is a Label Right?
Label right typically refers to a type of license that allows the buyer to rebrand and modify a product as their own and sell it under their name or label.
 Types of Label Right
Besides Private Label Rights (PLR), there are several other types of licensing rights that grant varying levels of permissions to the end user. Some common ones include:
Resell Rights (RR): With Resell Rights, the buyer can resell the content to their customers but cannot modify it. The buyer can claim the seller’s role, but not the authorship. Usually, you cannot pass the resell rights to your customers, so they can only use the product for personal purposes.
Master Resell Rights (MRR): Master Resell Rights allow the buyer to resell the product and also pass the resell rights to their customers. This means that your customers can, in turn, resell the product to their customers. However, MRR doesn’t grant permission to modify the content; the buyer cannot claim authorship.
Giveaway Rights: Giveaway Rights allow the buyer to give away the content for free, typically as a bonus or incentive for signing up for a mailing list, but not for resale. Modification of the content is not usually allowed, nor can you claim authorship.
Personal Use Rights (PUR): Personal Use Rights grant the buyer permission to use the content for their personal use only. The buyer cannot resell, redistribute, or claim authorship. Also, modifying the content is not allowed.
Public Domain: Public Domain refers to works that are not protected by copyright or other intellectual property rights. This may be because the copyright has expired, the creator has relinquished their rights, or the work was never covered by copyright. Public Domain works can be used, modified, and distributed without restrictions. No licensing is required for public domain content, and you can claim authorship of any modifications made.
It’s important to understand the specific terms of each license type before using any content to ensure compliance with the agreement and avoid intellectual property infringement.
PLR Mines Your One Stop Source for PLR Products
Let us briefly explain what you are allowed to do with each of the licenses. The terms below apply for most of the products, however, particular products could have some restrictions, so you must check product license supplied with each product.
Private Label Rights (PLR)
[YES] You can sell the main product and keep the 100% profits of the sale
[YES] You can put your name on the sales letter
[YES] You can claim the product as your own
[YES] You can put your name as the author
[YES] You can modify any part of the product (edit content, sales letter, ecover, graphics, etc.)
[YES] You can sell resell rights to the product
[YES] You can sell master resell rights to the product
Note: Usually you cannot sell private label rights to the product, but you should check the actual license since on some of the products it’s allowed.
Master Resale Rights (MRR)
[YES] You can sell the main product and keep the 100% profits of the sale
[YES] You can put your name on the sales letter
[YES] You can sell resell rights to the product
[NO] You cannot modify any part of the products
[NO] You cannot claim the product as your own
[NO] You cannot put your name as the author
[NO] You cannot sell master resell rights to the product, only the main product and/or basic resell rights (unless otherwise stated in the license)
Resale Rights (RR)
[YES] You can sell the main product and keep the 100% profits of the sale
[YES] You can put your name on the sales letter
[NO] You cannot modify any part of the products
[NO] You cannot claim the product as your own
[NO] You cannot put your name as the author
[NO] You cannot sell resell rights to the product, only the main product (unless otherwise stated in the license)
Personal Use Rights
[YES] You can use this product for your own personal use
[NO] You cannot sell personal use products
There are great eBooks and tutorials for personal use which you can use to learn from them.
Giveaway Rights
[YES] You can giveaway these products to build a list or as a gift.
Other giveaway terms vary from product to product so you must check the actual license.
Note: Most Resell Rights products can also be given away, so you should consider them when looking for a giveaway product. Do check the actual license to make sure you’re not breaking any terms.
